HereThe Hibi 10 Minutes (Deep Aroma) - Regular Box

Hibi is a strikeable incense stick born from the fusion of two Japanese traditions: incense making and match crafting. Designed for simplicity and ease, each stick fits into a small matchbox — just strike, place it on the included heatproof mat, and take a mindful pause.

Curated by HereThe, Hibi offers a quiet ritual for modern life — whether you’re resetting at home or recharging on the go.

It burns for about 10 minutes, which allows you to take a deep breath and recharge wherever you are. The Deep Aroma series is made with twice the volume of precious oils for a deeper scent, and introduce three new scents to the range: Ambergris, Oakmoss, and Cedar Wood.

These larger size boxes provide 8 matchsticks, as well as one heat resistant mat. The Ambergris fragrance is radiant, humid, and earthy. Cedar wood with its aromatic wood scent is believed to reduce stress and help you sleep. The Oak Moss fragrance is woody and sensual, with hints of musk and lush greens.